If you think your business needs to have uniforms, then
that’s great. However, you can’t forget this: you need to make sure that the
uniforms are eye-catching and interesting. If they aren’t, then you run the
risk of customers and
employees
alike reacting poorly to them. Here’s how to make your business uniforms more
interesting.
Don’t let your uniform designs get stale. Even if you use
the same general color scheme, change how the uniforms look every six months or
so. Sometimes, the start of a new year can begin a new cycle of uniforms. If
your uniforms incorporate polo shirts, then order a new set every quarter.
That’s one way to make your uniforms more interesting. Let the employees have
some input on the design, and try to align your uniform redesigns with a
company-wide rebranding event or a new product launch.
Depending on the type of business you run, the uniforms
could include t-shirts. These are especially popular in chain
restaurants.
Adding jokes, questions, or puns to the shirts can catch the interest of all
your customers that walk in. Selling merchandise such as shirts, hats, and
sweatshirts with the same branding can also give your customers an opportunity
to feel more connected to your business, although these aren’t necessarily
conventional uniform components.
Using imagery is another way to get the attention of your
audience and help liven up your company’s uniforms. One way to do this is to
redesign the
logo
– even if your company’s name doesn’t change, the symbol associated with it
might. Think about how sports teams rely on logos and uniform designs to keep
their looks fresh or reflect changes in the culture over time. It can be the
same way for your business. You can also include graphics or pictures that
represent your newest products, services, or items.
When it comes to giving your uniforms a new look, choosing
the right colors is essential. While darker colors are more professional,
brighter colors are more attention-grabbing. Make sure the uniform colors
enable your employees to be easily visible and stand out from the crowd in your
busy store or building.
To give your restaurant or other business a clean, professional,
and cohesive look, rely on Chesapeake Uniform. We have served the Maryland,
Delaware, Washington, D.C., Virginia, and Pennsylvania area for over 30 years
with quality uniform rental services. We can provide you with the uniforms you
need for the price you want. Give us a call at 410-558-3360 or visit us
online. To see examples of our work and learn more about our services,
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