When it comes to running a successful
business, it's no secret that keeping your customers happy and inspiring them
to return or purchase more of your products or services is key. In fact,
according to research conducted by Harvard University, even a small number of
repeat visits can have a drastic effect on revenue. Raising repeat visits by
only 5% can increase revenue between 25% and 125%. Here is how employee
uniforms lead to happy customers and can help
you achieve those goals.
Repeat Customers Create Revenue
If a customer comes back once, they are likely
to return repeatedly, having made visiting your business a habit and regular
part of their life. A customer who visits a business only one time has just
under a 30% chance of coming back again, while one who has visited 3 times has
a 54% chance of coming back.
Repeat Customers Spend More
Uniforms help to create a unified front, a
reference point for your brand, and inspire trust in
employees. The more your customers trust in
and feel comfortable with your employees, the more likely they are to take
their advice and make purchases. Repeat customers will spend up to 67% more
than first time customers. With every good purchase a customer makes from you,
they will feel more and more comfortable making larger future purchases.
Statistically, a customer's 10th purchase is often 80% bigger than their
first.
Repeat Customers Save You Money
The fact is, it is far more expensive to find
new customers than it is to maintain a regular client base. It costs 6 times as
much to acquire new customers as it does to keep existing ones. Through
dedicated professionalism it is possible to keep customers coming back again
and again. It is important to do this by maintaining positive relationships and
ensuring that your customers have a good experience. Uniforms help create a
unified sense of professionalism. In fact, studies have shown that customers
trust uniformed employees more readily than non-uniformed employees. This will
allow your employees to help guide them toward purchases, and be more visible
during times of emergency.
Employee Uniforms from Chesapeake Uniform
Chesapeake Uniform has been
providing uniform rental services for over 30 years to the following areas: ·
Maryland
· Delaware
· Washington DC
· Southern Pennsylvania
· Northern Virginia
We pride ourselves on
being able to offer our customers the most competitive prices thanks to our
national affiliation with
ApparelMaster®.
Want to get started
with our services? Do you have questions about our services? Contact us today
by calling 410-558-3360 or visit the
contact us page.
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